Cadillac 1995 Seville User manual

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SEVILLE
1995 OWNER’S LITERATURE

PENALTY OF
LEADERSHIP
(Cadillac Motor Car Co. Detroit, Mich.)
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THIS TEXT APPEARED AS AN ADVERTISEMENT IN TRE SATURDAY EVENING POST n JANUARY ZND, IN THE YEAR 1915 n COPYRIGHT. CADILLAC MOTOR CAR DIVISION

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Henry M. Leland, knownas the
master of precision, initiated his pre-
cision manufacturing techniques at
the founding of Cadillac
in
1902. Hisexacting
standards prompted the
motto
by which Cadillac
has been guidedover the
years
- “Craftsmanship
A Creed -Accuracy A
Law!’
The introductionof
the first four cylinder en-
Club
of England awarded thepres-
tigious
‘-
to Cadillac twice . . .
first in 1908 for achieving
ginein
1905 ledtheindustryand
enabled Cadillacs to travel at speeds
up to 50 mph.
For attention to quality and in-
novation,the Royal Automobile
.. perfect interchangeability
of parts andagain in
1912
for introducing the elec-
tric self starter, electric
lightingandignition
system.
Cadillac is the only
American manufacturer
to winthis honor and the
only manufacturerin the world
to win
it twice.As commonplaceasstan-
dardized parts are today, in 1908parts
werestill individuallyhand fitted
both in production andservice.

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Standardization opened the eyes of
the industrialworld and was the cor-
ner-stone
of modern *sem y me
production.From this achievement
evolved the reference to Cadillac as
“Standard of the World:
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In 1909 Cadillac was purchased
by the then new General Motors
Corporation.Convenience,clean-
liness and all-weather comfort were
greatly enhanced in
1910 when Cad-
illac became the first manufacturer
tooffer closed bodies as standard
equipment.
“The Penalty of Leadership”
first appeared in the January
2, 1915
issue of The Saturday EveningPost
as anexpression of the Cadillac com-
mitment
to leadership, quality, and
innovation. It iswidely regarded as
one of the finest documents ever
written and was published following
the introduction of the first produc-
tion
V8 engine. The V8 was stan-
dard in all 1915 model Cadillacs.
Many Cadillac “firsts”havefol-
lowed over the years, including the
synchro-mech clashless transmis-
sion, a nation-wide comprehensive
b
.,.
45 O V-16 Engine
service policy, securityplate glass,
chrome plating and the first car to
bedesigned by a stylist (1927 La-
Salle/HarleyEarl).The ’30s wit-
nessed production of the smoothand
quiet
V12 and L V 16 e4
The crisp, contemporary lines of the
1938 60 Special series ushered in a
new era in styling.
’.
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..
During World War 11, shortly
after Pearl Harbor, Cadillac discon-
tinued car production for the first
time since 1902 in order to construct
lighttanks,combatvehiclesand
internal parts for Allison
V1710 en-
gines. Two Cadillac
V8 engines and
Hydra-Matictransmissions were
used in each tank.
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stainlesssteel roof and low profile
tires.
maor- introduced in
1953, was redesigned for 1967 as the
first front wheel drive personal lux-
ury car.
The 472 cu. in. V8 engine
usedinallCadillacsin1968and
1969 was enlarged to 500 cu. in. for
all 1970 Eldorados.
An Air Cushion Restraint Sys-
tem (airbag) was available for
1974,
1975 and 1976 Cadillacs.
Analog Electronic Fuel Injec-
tion was available, on 1975Cadillacs
and was standard on the new inter-
national size 1976 Seville. In 1978,
the Trip Computer option incor-
porated an on-board microprocessor.
For the 1948 model,Cadillac
introduced the
which set the trend in
styling for nearly two decades. This
was followed
by the 1949 model with
the two door hardtop CoupeDeVille
andthemodernoverheadvalve,
high compression
V8 engine.
Engineering innovations, con-
veniences and styling dominated the
'50s and '60s. Cruise control, auto-
maticclimatecontrol,
tilt and
telescoping steering wheels, twilight
sentinel and four door hard tops all
debuted in these years.In
1957 the
Eldorado Brougham featured ad-
vances such as air suspension, mem-
ory seat,automaticelectricdoor
locks, transistor radio, a brushed
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Thisrich tradition continues
into
the '90s as Cadillac became the
first automobile manufacturer
to be
awardedtheprestigiousMalcolm
Baldrige National Quality Award.
The 1992 Seville STS was the
first car evertowinall threemajor
automotive awards: Car
of the Year,
Motor Trend; Ten Best List, Car &a
Driver; Car of the Year, Automobile
Magazine.
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A 1993 Cadillac Allante in stock
technical configuration, was selected
as the pace car for the
76th Indianap-
olis 500. The demanding pace car
performance and handling require-
ments were met because of such
advances as the Northstar system.
The system includes the
32 valve,
dual overhead camshaft, Northstar
4.6 liter V8 engine, 4T80 E electroni-
cally controlled automatic transaxle,
road sensing suspension, speed sen-
sitivesteering,antilockbrakes and
traction control.
For morethan nine decades
Cadillac has been a leader in quality
and technical.innovation.Now more
than ever, substance takes shape
L_
1993 Aliantk pace car