InStyler STRAIGHT UP User manual

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STRAIGHT UP
USER MANUAL
IMPORTANT SAFETY
INFORMATION
WARNING: TO REDUCE THE RISK OF
SERIOUS INJURY, READ ALL INSTRUCTIONS
AND WARNINGS COMPLETELY BEFORE
USING THIS PRODUCT.
The STRAIGHT UP has been carefully engineered for both
eectiveness and safety. However, basic safety precautions
should always be followed when using any device,
especially when children are present.
WARNING: The power cord on this product contains lead, a
chemical known to the State of California to cause (cancer
and) birth defects or other reproductive harm. WASH
HANDS AFTER HANDLING.
• STRAIGHT UP IS NOT INTENDED FOR USE BY
CHILDREN.
• KEEP AWAY FROM WATER.
• DANGER: As with most electrical appliances, electric
parts are live even when the switch is o.
WARNING TO REDUCE THE RISK OF BURNS, FIRES,
ELECTRICAL SHOCK, DEATH, INJURY OR DAMAGE TO
PROPERTY:
1. ALWAYS UNPLUG UNIT IMMEDIATELY AFTER USE.
2. DO NOT use while bathing or showering.
3. DO NOT place or store STRAIGHT UP where it can
fall or be pulled into a tub, toilet or sink, or any other
water source.
4. DO NOT use STRAIGHT UP near water.

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STRAIGHT UP
5. DO NOT place or drop into water or other liquid.
6. If STRAIGHT UP falls into water, DO NOT REACH INTO
THE WATER! Unplug device immediately.
7. Unplug this appliance before cleaning.
8. Counterfeit versions of STRAIGHT UP do exist. To
ensure you have purchased a genuine product and to
reduce risk of burns, electrical shock and malfunctions,
purchase from authorized dealers only.
9. Use STRAIGHT UP for its intended purpose as
described in this manual. DO NOT use attachments not
recommended by the manufacturer.
10. NEVER operate STRAIGHT UP if it has a damaged
cord or plug, if it is not working properly, if it has been
dropped or damaged, or if it has been dropped in
water. If the power supply cord or plug is damaged,
STRAIGHT UP must be replaced by the manufacturer
or an authorized service agent in order to avoid
hazard.
11. Keep this product and the cord away from water
and heated surfaces. DO NOT wrap the cord around
STRAIGHT UP.
12. STRAIGHT UP should never be left unattended when
plugged in.
13. NEVER use while sleeping.
14. NEVER drop or insert any object into any opening or
hole on STRAIGHT UP.
15. DO NOT use an extension cord with STRAIGHT UP.
16. DO NOT operate with a voltage converter.
17. This product is designed for hair styling. DO NOT use
for any other purpose.
18. This product is a personal care device and is NOT
intended for commercial use. This appliance is for
household use only.
19. DO NOT use outdoors or operate where aerosol
(spray) products are being used or where oxygen is
being administered.
20. Always store this appliance and cord in a moisture free
area.
21. DO NOT plug or unplug this appliance when your
hands are wet.
22. DO NOT use this product if any parts become
damaged. Inspect STRAIGHT UP prior to beginning
hair styling to ensure all parts are secure in their place.
23. DO NOT subject this product to excessive force or
shock that may result in malfunction, shorter lifespan
or distorted parts.
24. DO NOT tamper with this product’s components.
Doing so may cause unnecessary damage. This
product contains no user-serviceable parts.
25. DO NOT use liquid cleaners, aerosol cleaners or any
cleaner containing alcohol, detergent, abrasive or
corrosive materials.
26. DO NOT use STRAIGHT UP if you are 12 years old or
younger.
27. This product has a polarized plug (one blade is wider
than the other). As a safety feature, this plug will only
fit in a polarized outlet one way. If the plug does not
fully fit in the outlet, reverse the plug. If it still does
not fit, contact a qualified electrician for help. DO NOT
attempt to defeat this safety measure.
SAVE THESE INSTRUCTIONS.
KEEP THIS MANUAL IN A SAFE PLACE FOR
FUTURE REFERENCE AND MAKE SURE
ANYONE WHO USES THIS PRODUCT ALSO
READS THIS MANUAL.
READ ALL INSTRUCTIONS BEFORE USING
YOUR STRAIGHT UP. NO ASSEMBLY
REQUIRED. FOR HOUSEHOLD USE ONLY.

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STRAIGHT UP
WARNING:
Possible electric shock. Do not immerse
in water or use while bathing. Do not use
this appliance near water. Do not use this
appliance near bathtubs, showers, basins or
other vessels containing water.
CAUTION:
THIS PRODUCT CAN
BURN EYES
KEEP AWAY FROM
CHILDREN
This appliance has a polarized plug (one blade is wider
than the other). As a safety feature, this plug will fit in a
polarized outlet only one way. If the plug does not fit fully
in the outlet, reverse the plug. If it still does not fit, contact
a qualified electrician. Do not attempt to defeat this safety
measure.
For safety, turn the ON/OFF switch o and unplug after and
when not in use.
WARNING: Only use STRAIGHT UP on clean, dry hair!
STRAIGHT UP should NEVER be used with any type of
synthetic hair extension. STRAIGHT UP can be used on real
human hair extensions ONLY, with the following precautions:
If your real human hair extensions are sewn in, you can
use STRAIGHT UP up to the scalp. If your real human hair
extensions are glued in, make sure you start with STRAIGHT
UP below the glue.

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STRAIGHT UP
GETTING STARTED
Prior to use, run a comb or brush through clean,
dry hair to make hair smooth and tangle free.
Plug into an electrical outlet and HOLD DOWN the
Power Button until the Digital Temperature Display
is illuminated. STRAIGHT UP will always turn on at
450°F. Use the +/- Buttons to select the desired
temperature. The Digital Temperature Display will
flash until the selected temperature is achieved.
450°F
High For thick, curly, or coarse hair430°F
410°F
390°F
Medium For medium textured hair370°F
350°F
330°F Low For fine, thin, or color treated hair
Automatic
Shut O
45 minutes after
discontinued use
65 Ceramic
Heated Plates
Straighten and
smooth as they
glide through hair
Cool Tip
Ionic Bristles
Style hair close to
roots without burning
Professional
Swivel Cord
Digital
Temperature
Display
Power Button
+/- Buttons
7 Heat Settings from
330°F to 450°F
FEATURES

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STRAIGHT UP
DIRECTIONS FOR USE
• Separate a section of hair to be straightened.
• Place your STRAIGHT UP close to the roots
of the section of hair with the bristles facing
away from the face.
• Hold the hair firmly and brush from root to
ends making sure the section of hair is secured
in the bristles.
• Repeat steps 1-3 for each section of hair until
all hair is straightened.
• When desired look is achieved, press and
HOLD DOWN the Power Button to turn o
your STRAIGHT UP. Wait until it is completely
cooled down before handling or storing.
MAINTENANCE
The STRAIGHT UP requires minimal maintenance.
If cleaning is necessary, unplug the unit from
the power source and wait for the unit to cool
completely. Wipe the exterior of the unit with
a cloth. Do not attempt repairs. If a repair is
required, unplug the unit, allow it to cool, and
return it for repair to an authorized service
representative.
STORAGE
To store your STRAIGHT UP, unplug and wait for
it to cool completely. Store out of the reach of
children and in a safe and dry location. Do not
pull on cord at electrical source or wrap cord
around the unit.

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STRAIGHT UP
LIMITED 1 YEAR
WARRANTY
This warranty is for the original purchaser of the
InStyler® STRAIGHT UP Ceramic Straightening
Brush, and is non transferable. Tré Milano, LLC
warrants that InStyler® STRAIGHT UP Ceramic
Straightening Brush will have no defects in material
and workmanship under normal household usage
for one year from the date of purchase. Keep the
original sales receipt for proof of purchase to attain
warranty provisions. Within a one year period from
the date of purchase, Tré Milano, LLC will repair or
replace, on its own accord, any InStyler® STRAIGHT
UP or parts found to be defective. This warranty
does not cover any shipping and handling charges
which may incur. This warranty does not include
any damages caused by accident, misuse, neglect,
abuse, use on a voltage other than marked on the
product, or use for commercial purposes.
If your InStyler® STRAIGHT UP Ceramic
Straightening Brush is found to be defective within
the time period of this warranty, please contact
the Tré Milano, LLC Customer Service Department
Toll Free number [phone]. If the product is
discontinued or no longer available, a replacement
may be made with a similar product of equal or
greater value. Any attempt to repair or service this
product on your own will void the warranty.
Arbitration Agreement
IMPORTANT INFORMATION
THIS ARBITRATION AGREEMENT AFFECTS YOUR
LEGAL RIGHTS AND REMEDIES BY PROVIDING
THAT DISPUTES BETWEEN YOU AND TRE MILANO,
LLC MUST BE RESOLVED THROUGH MANDATORY,
BINDING ARBITRATION, RATHER THAN IN A COURT.
PLEASE READ THIS AGREEMENT CAREFULLY. YOUR
ACCEPTANCE OF THE TERMS OF THIS AGREEMENT
SHALL BE EVIDENCED BY THE FIRST TO OCCUR OF: (1)
YOUR OPENING OF ONE OR MORE OF THE INSTYLER
PRODUCT UNITS PURCHASED OR RECEIVED BY YOU
(COLLECTIVELY, THE “PRODUCT”), (2) YOUR OPENING
OF ONE OR MORE OF THE INSTYLER ACCESSORY
PRODUCTS PURCHASED OR RECEIVED BY YOU
(COLLECTIVELY, THE “ACCESSORY PRODUCTS”), OR (3)
YOUR RETAINING THE PRODUCT OR THE ACCESSORY
PRODUCTS FOR MORE THAN TEN (10) DAYS AFTER
PURCHASE OR RECEIPT. IF YOU DO NOT AGREE TO
THE TERMS OF THIS AGREEMENT, YOU MUST RETURN
THE PRODUCT AND/OR THE ACCESSORY PRODUCTS,
AS THE CASE MAY BE, WITHIN TEN (10) DAYS OF
RECEIPT AT NO COST TO YOU. YOU MAY RETURN
THE PRODUCT AND/OR THE ACCESSORY PRODUCTS
BY CALLING TRE MILANO AT [phone] AND
REQUESTING A CREDIT RETURN AUTHORIZATION
NUMBER. THIS ARBITRATION AGREEMENT COVERS
ALL DISPUTES BETWEEN YOU AND TRE MILANO,
LLC REGARDING BOTH THE PRODUCT AND THE
ACCESSORY PRODUCTS.
1. RESOLUTION OF CLAIMS OR DISPUTES.
Any claim or dispute between you and Tré Milano,
LLC (including any of Tré Milano, LLC’s subsidiaries
or aliates, collectively “Tré Milano”) arising out of
or relating in any way to the purchase or use of the
Product, the Accessory Products or this Agreement

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STRAIGHT UP
shall be resolved through final, binding arbitration.
This mandatory arbitration obligation applies
regardless of whether the claim or dispute involves
a tort, fraud, misrepresentation, product liability,
negligence, violation of a statute, or any other
legal theory. Both you and Tré Milano specifically
acknowledge and agree that you waive your right
to bring a lawsuit based on such claims or disputes
and that you waive your right to have such claims or
disputes resolved by a judge or jury. Notwithstanding
the foregoing, you have the right to seek relief in small
claims court for claims or disputes within the scope of
small claims jurisdictional limits.
2. LIMITATION OF LEGAL REMEDIES.
All arbitrations under this Agreement shall be
conducted on an individual (and not a class-wide)
basis, and an arbitrator shall have no authority
to award class-wide relief. You acknowledge and
agree that this Agreement specifically prohibits
you from commencing arbitration proceedings as a
representative of others or joining in any arbitration,
litigation or other proceeding brought by any other
person.
3. ARBITRATION PROCEDURES.
a. Before commencing any arbitration proceedings
under this Agreement, you must first present the
claim or dispute to Tré Milano by calling (800)
307-0078 and asking for the Legal Department
and allowing Tré Milano the opportunity to resolve
the claim or dispute. If your claim or dispute is not
resolved within sixty (60) days, you may commence
arbitration proceedings in accordance with the
terms of this Agreement.
b. The arbitration of any claim or dispute under this
Agreement shall be conducted pursuant to the
American Arbitration Association’s (“AAA”) United
States Commercial Dispute Resolution Procedures
and Supplementary Procedures for Consumer-
Related Disputes. These rules and procedures are
available by calling AAA at [phone] or by
visiting its web site at www.adr.org.
c. The arbitration of any claim or dispute under this
Agreement shall be conducted in the State of
California and the County of Los Angeles; provided
that if the parties do not agree on a location for
the arbitration, then the AAA shall determine a
reasonably convenient location.
d. The arbitration of any claim or dispute under this
Agreement shall be conducted by an arbitrator who
is independent and impartial.
e. The exchange of information and timing of the
arbitration shall be supervised by the arbitrator and
shall be in accordance with procedures provided by
the arbitrator.
f. The arbitration of any claim or dispute under this
Agreement and the resolution or settlement thereof
shall be confidential and shall not be disclosed by
the parties to any third parties other than their
respective professional representatives.
g. Each party shall have the right, at their own
expense, to be represented by an attorney (or other
spokesperson if permitted by law) of their own
choosing.
h. All administrative expenses of arbitration
proceedings commenced under this Agreement
shall be divided equally between you and Tré
Milano, except that: (a) if the claim or dispute that
is the subject of the arbitration proceedings is
less than ten thousand dollars (US $10,000), you
will be responsible for no more than one hundred
twenty-five dollars (US $125) in administrative
expenses; (b) if the claim or dispute that is the
subject of the arbitration proceedings is more than
ten thousand dollars (US $10,000) but less than
seventy-five thousand dollars (US $75,000), you
will be responsible for no more than three hundred
seventy-five dollars (US $375) in administrative
expenses; and (c) if the claim or dispute that is

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STRAIGHT UP
the subject of the arbitration proceedings is more
than seventy-five thousand dollars (US $75,000)
or non-monetary, then you will be responsible for
administrative expenses in accordance with the
Commercial Fee Schedule provided by the AAA.
You acknowledge and agree that each party shall
pay the fees and costs of its own counsel, experts
and witnesses.
4. CHOICE OF LAW.
This Agreement shall be governed by the United
States Federal Arbitration Act and the laws of the
state of California.
5. SEVERABILITY.
If any provision of this Agreement is declared or found
to be unlawful, unenforceable or void, such provision
will be ineective only to the extent that is found
unlawful, unenforceable or void, and the remainder of
the provision and all other provisions shall remain fully
enforceable.
6. WAIVER OF DAMAGES.
Each of the parties hereby (a) irrevocably waives,
to the maximum extent not prohibited by law, any
right it may have to a trial by jury in respect of any
proceeding directly or indirectly at any time arising
out of, under or in connection with the purchase of the
Product and the Accessory Products from Tré Milano
or any transaction contemplated hereby or associated
herewith; (b) irrevocably waives, to the maximum
extent not prohibited by law, any right it may have to
claim or recover in any such proceeding any special,
exemplary, punitive or consequential damages, or any
damages other than, or in addition to, actual damages.
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Voltage: 120V/60Hz
Power: 60W
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©2017 Trade Box, LLC. All Rights Reserved.
STRAIGHT UP®, InStyler® and InStyler logo are
registered trademarks of Trade Box, LLC.
Part ID: PKG-MANUAL-ISHB-1701
®