Christopher Ward C7 Apex Limited Edition User guide

C7 Apex
Limited Edition
Owner’s handbook

1
Your Christopher Ward watch has been designed and
engineered by highly talented craftspeople to ensure
not only accurate and precise timekeeping but also
to bring a real pride of ownership that only items of
the highest quality can ever hope to deliver.
You have made an investment, a good one,
and the aim of this handbook is to help you
make the most of that investment during what
I hope will be a lifetime of ownership.
Christopher Ward
Time on your side...
Introduction
Contents
C7 Apex Limited Edition 2
Technical information 4
How to operate your
C7 Apex Limited Edition 6–10
Our watch care programme 11
Keeping in touch 12

2
C7 Apex Limited Edition
C7 Apex Limited Edition
Hyperbole plays a role in the marketing of
any watch, but in the case of the C7 Apex
– apex being the Latin word for ‘summit’
or ‘peak’ – its dynamic automotive styling
fully reects the power and potential of the
Anglo-Swiss partnership that now sits at the
heart of Christopher Ward.
Engineered to mark ve years since the CW team held
the rst working prototype of our in-house movement,
Calibre SH21, this 50-piece limited edition represents
the progress Christopher Ward has made since that
summer’s day in 2013. Spread between Maidenhead
and Biel, the Christopher Ward team may have grown
since then – in number, in experience – but a greater
skill present throughout our design and technical
departments has elevated the output of both to a
level previously out of reach.
Unlocking this potential has culminated in the
creation of the Apex; designed with the intention of
showcasing more of Calibre SH21 than ever before,
the mechanical modernity of its semi-open dial is bold,
futuristic and completely unique in the Christopher
Ward collection. Just as signicant is that this version
of SH21, visible through the Apex’s exhibition caseback,
has been designed in unison with its dial, incorporating
a level of detailing that would have been unthinkable
when SH21 rst saw release.
Christopher Ward has never been a conventional
brand. We’ve never shied away from a challenge –
creating Calibre SH21 after only a decade is testament
to that. And in the C7 – a watch that pushed our
design and technical teams to reach their very own
apex – this tradition shows no signs of slowing down.

33

4
C7 Apex Limited Edition
Features
– Swiss made
– Limited edition of 50 pieces
– 33 jewel hand-wound chronometer with
power reserve complication
– 120 hour power reserve
– Hour, minute, central seconds, date function
– Grey diamond-like-carbon (DLC)-coated and
sandblasted marine-grade stainless steel
four-piece case
– Semi-open dial with circular brushed Ruthenium
ring, engraved Ruthenium plate and red anodised
aluminium bridge
– Bevelled matte black outer ring with grey minute
markers, intersected with polished and bevelled
rhodium five-minute markers
– Lower ring area filled with T-C1 SuperLumiNova®
(blue emission)
Technical information
– Matte black power reserve indicator ring with
red numerals and circular brushed ruthenium
outer ring
– Altimeter-inspired date wheel
– Push-down crown with twin flag engraving
– Anti-reflective domed sapphire crystal
– Multi-faceted hour and minute hands filled
with SuperLumiNova®
– Exhibition backplate with unique engraved
serial number

5
Technical
Diameter: 42mm
Height: 13.15mm
Weight: 68g
Calibre: SH21 handwound with power
reserve complication
Case: 316L stainless steel
Water Resistance: 10 ATM (100 metres)
Vibrations: 28,800 per hour (4 Hz)
Timing Tolerance: -4/+6 seconds per day
Lug to lug: 48.2mm
Strap: 22mm
C7 Apex Limited Edition
5

6
How to operate your C7 Apex Limited Edition
Setting the time/date
123
1. Manual winding
2. Day/Date setting
3. Time setting

7
How to operate your C7 Apex Limited Edition
The crown should sit ush to the case (position 1 )
in order to maintain water resistance. To re-power
the watch after a period of non-use, simply wind the
crown in a clockwise direction. Your C7 Apex Limited
edition has a maximum power reserve of 5 days
(120 hours) when fully wound.
Take care not to overwind the crown past the point
of resistance as it will damage the movement.
• Pull gently into position
2 . For rapid date
correction, turn in an anti-clockwise direction.
• Pull gently into position 3 . This position is used
for handsetting and stopping of the second hand.
For precise time setting it is recommended
to pass beyond the desired minute and to set
the hand backwards.
PLEASE NOTE: Date correction should not be
carried out between 20.00 hr and 02.00 hr
as the watch gearing will already be aligning
itself to change the date. The crown should always
be pushed in after adjustment, and it is best to
do so from position 3 to avoid advancing beyond
the desired date.

8
How to operate your C7 Apex Limited Edition
Using the quick-release pins on your strap
1. Locate the quick-release pin on your strap.
Pull the pin to the side to detach your strap.
2. To reattach your strap, align the pins to the
lug holes and click the strap into position.
Repeat for the other side.

99

10
Water resistance
Although your watch has been through vigorous
static pressure testing, it is worth remembering that
there are many variables that can aect the water
resistance of your watch.
For instance, arm movements during swimming
and the sudden impact of diving and water sports
will drastically increase the pressure the watch is
under. Wearing your watch in the bath, shower, or
sauna can also have an eect as a rapid increase
in temperature can cause seals to expand and in
extreme cases, malfunction or create condensation.
For these reasons, the water resistance rating of your
watch (as shown) should only ever be considered
a guideline and we strongly recommend they are
always adhered to.
1 ATM (10 metres)
Safe to wear your watch while
washing your hands with tap water.
3 ATM (30 metres)
Washing your car and/or
general hose pipe usage.
10 ATM (100 metres)
Water resistant to most
household shower units.
15 ATM (150 metres)
Safe to use while snorkelling
in open water.
30 ATM (300 metres)
Ideal for experienced divers and
those practising scuba-diving.
60 ATM (600 metres)
Professional divers, experiencing
prolonged exposure underwater.
100 ATM (1000 metres)
Professional deep sea diving.
How to operate your C7 Apex Limited Edition

11
Our watch care programme
Our watch care programme
Visit our website for more details about
our 60|60 Guarantee and Service and
Repair Programme.
Your watch is constructed from the finest
components and materials available including one
of Switzerland’s finest mechanical movements.
As with all watches of this quality, with the right
care and attention, your new Christopher Ward
watch has the potential to become an heirloom
piece giving further joy to future generations.
It’s for this reason we have created our industry
leading approach to after-sales care, starting
with our famous 60|60 Guarantee which remains
the most comprehensive guarantee in the world
of watchmaking.
60|60 Guarantee
1. 60 Day free returns
Our success depends on you being completely happy with your new
Christopher Ward watch. You have up to 60 days to return your watch,
absolutely free of charge, and receive a replacement or full refund by return –
so long as it has not been worn and is returned in perfect condition.
2. 60 Month movement guarantee
Your watch, at its heart, has a top quality precision engineered Swiss movement –
so it’s very unlikely to give you problems with the minimum amount of
care and attention, including a regular service. We recommend you return
your watch to us every 3/4 years for a service, so our expert technicians can
keep your ne timepiece in peak condition.
Servicing and repairs…the Christopher Ward way…
Our innovative approach to servicing and repairing your Christopher Ward
watch means that having your watch serviced or repaired doesn’t mean
months of waiting followed by an exorbitant bill – which is more or less
the experience guaranteed by every other luxury watch brand. We have
developed an easy, quick and aordable expert service and repairs programme
that doesn’t cost the earth and has your watch back where it belongs –
on your wrist – in double-quick time.

12
From small beginnings just a few short years ago
(our rst workshop was actually a refurbished
chicken shed!), Christopher Ward has won a worldwide
following for his eponymous watch brand and can
justiably claim to manufacture the most aordable
luxury watches in the world.
For many, the philosophy behind the brand, of trying
to put luxury watches within the reach of everyone,
is as attractive as the watches themselves, as
is the very open approach of the business which
means that Chris and the team spend a lot of time
communicating personally with our customers –
many of whom have become friends.
As the owner of a Christopher Ward watch,
if ever you need to get hold of us we are at
your service. We have listed some useful
contact details on the back cover.
There is also always something new going on at
our website at www.christopherward.co.uk
and, if you haven’t already discovered the
independent forum dedicated to our brand at
www.christopherwardforum.com we would
recommend a visit. Informative and fun,
it’s a great place to hear the unexpurgated
view of Christopher Ward.
Keeping in touch
Keeping in touch with Christopher Ward

Head Office
1 Park Street, Maidenhead,
Berkshire SL6 1SL
United Kingdom
Customer Services
UK: [phone]
USA: 1.877.226.8224
[email protected]
[email protected]
christopherward.co.uk