Shure MXA710 Series User manual

MXA710
2-Foot and 4-Foot Linear Array Microphone
Shure MXA710 linear array microphone user guide. Learn how to install the mic in a variety of rooms and how to use Shure's trusted IntelliM
ix DSP platform.
Version: 4 (2020-G)

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Table of Contents
MXA7102-Foot and 4-Foot Linear Array Microphone 4
Getting Started 4
Step 1: Connect to a Network and Discover Devices 4
Step 2: Route Audio and Apply DSP 4
Step 3: Adjust Microphone Coverage 5
General Description 6
Features 6
MXA710 Parts 6
Model Variations 8
Power Over Ethernet (PoE) 8
Cable Requirements 9
What's in the Box 9
Reset Button 9
Reset Modes 10
Installation Guide 10
Choosing Where to Install the MXA710 10
Suspending the Microphone from the Ceiling 11
Installing the Wall-Mounting Bracket 12
VESA MIS-B Compatibility 14
Covering the Microphone with Fabric 14
Controlling Devices with Shure Designer Software 15
How to Adjust Microphone Coverage 15
MXA710 Coverage Examples 16
Using Autofocus to Improve Coverage 20
Adjusting Levels 21
Using Designer's Optimize Workflow 21
IntelliMix DSP 22
DSP Best Practices 22
Acoustic Echo Cancellation 22
Noise Reduction 23
Automatic Gain Control (AGC) 23
Delay 24
Compressor 24
Automix 24
Automix Settings 24
Automix Modes 25
Automix Channel 25
Mute Synchronization 26
Firmware Updates 26
Firmware Versioning 26
Networking Best Practices 26
Switch and Cable Recommendations for Dante Network
ing 27
Setting Latency 27
Network Audio and Shure Control Data 27
QoS (Quality of Service) Settings 28
Digital Audio Networking 28
Compatibility with Dante Domain Manager 28
Dante Flows for Shure Devices 29
AES67 29
Sending Audio from a Shure Device 30
Receiving Audio from a Device Using a Different Audio
Network Protocol 30
IP Ports and Protocols 30
Using a Third-Party Control System 31
Optional Accessories 31

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MXA710
2-Foot and 4-Foot Linear Array Microphone
Getting Started
To control MXA710 microphones, use Shure Designer software. After completing this basic setup process, you should be able
to:
Discover the MXA710 in Designer
Design microphone coverage
Apply DSP and route signals
You will need:
Cat5e (or better) Ethernet cable
Network switch that provides Power over Ethernet (PoE)
Shure Designer software installed on a computer. Download at www.shure.com/designer.
Step 1: Connect to a Network and Discover Devices
After installing your microphone, connect it to a PoE port on the network switch using Cat5e (or better) cable.
Connect your computer running Designer to the same network.
Open Designer. Check that you’re connected to the correct network in Settings.
Click Online devices. A list of online devices appears.
To identify devices, click the product icon to flash the lights on a device. Find the MXA710 in the list.
Step 2: Route Audio and Apply DSP
The easiest way to route audio and apply DSP is with Designer's Optimize workflow. Optimize automatically routes audio sig
nals, applies DSP settings, turns on mute synchronization, and enables LED logic control for connected devices.
The MXA710 includes IntelliMix DSP that can be applied to the automix channel output.
For this example, we'll connect an MXA710 and an ANIUSB-MATRIX.
From My projects, select New to create a new project. Click New to add a location to your project.
Select Live mode. Any online devices appear in the list. Drag and drop the MXA710 and the ANIUSB-MATRIX to add
them to your location.
Designer prompts you to choose an installation method for the MXA710. You can change this setting later in Coverage
map.
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Select Optimize.
Check the audio routes and settings to make sure they fit your needs. You might need to:
Delete unnecessary routes.
Verify that AEC reference signals are correctly routed.
Fine-tune DSP blocks as needed.
You can also route audio manually in Designer outside of the Optimize workflow, or use Dante Controller.
Step 3: Adjust Microphone Coverage
Go to Coverage map to adjust the MXA710's coverage. Choose a device installation template:
Wall horizontal
Wall vertical
Ceiling
Table
These templates are designed and tested to fit most common installations, but you can adjust lobe position and width
as needed.
Listen to each of your microphone's channels and adjust the lobe position, width, and gain as needed. The solid line in
each lobe shows where pickup is the strongest. The lobe's edge is -6 dB down from the solid line.

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After you have coverage set up, you can send audio from the ANIUSB-MATRIX to other Dante devices or analog sources.
General Description
The Shure Microflex Advance MXA710 Linear Array Microphone represents the next evolution in Shure array microphone
technology, designed for high-quality audio capture in premium AV conferencing environments. The linear form factor of the
MXA710 allows for placement virtually anywhere in a meeting space, including on a wall, around a display, on a ceiling, or in a
conference room table. Available in 2 and 4foot lengths in 3 colors, the MXA710 includes proprietary IntelliMix DSP and Auto
focus technology that provides all the processing needed for echo- and noise-free audio.
Features
Steerable Coverage technology to capture audio anywhere in the room (up to 4 lobes with a 2-foot array, 8 lobes with a
4-foot array)
Autofocus technology fine-tunes each lobe position in real time, even if meeting participants lean back or stand up.
Default room coverage template enables quick and easy lobe optimization for wall, ceiling, or table installations.
IntelliMix DSP includes automatic mixing, acoustic echo cancellation, noise reduction, and automatic gain control.
Shure Designer System Configuration software for easy setup and configuration
SystemOn Audio Asset Management software for remote management and troubleshooting
PoE powered
LED status bars with configurable colors and brightness
Dante & AES67 audio networking protocols
Shure network audio encryption compatible
Multiple mounting accessories available for wall, ceiling, or table installation
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1.
MXA710 Parts
Mute status LED
Customize LED color and behavior in Designer by going to: Device configuration > Settings > Lights.
Default Settings
Microphone Status LED Color/Behavior
Active Green (solid)
Muted Red (solid)
Hardware identification Green (flashing)
Firmware update in progress Green (progresses along bar)
Reset Network reset: Red (progresses along bar)
Factory reset: Triggers device power-up
Error Red (split, alternate flashing)
Device power-up Multi-color flash, then blue (moves quickly back and forth
across bar)

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Note: If LEDs are disabled, they will still turn on when the device powers up or when an error state occurs.
Reset button
Sits behind the microphone grille. To access, find a grille hole that aligns with the left edge of the mute status LED and
the "S" of the Shure logo. Use a small paperclip or other tool to press and hold the button. You may need to try a few
different holes to press the reset button.
Network port
RJ-45 jack for network connection. Power over Ethernet is required to power the microphone.
Network status LED (green)
Off = No network link
On = Network link established
Flashing = Network link active
Network speed LED (amber)
Off = 10/100 Mbps
On = 1 Gbps
Mounting keyholes
Use to attach the microphone to the wall-mounting bracket.
Screw holes for suspension mounting
Use to attach eyelet screws to hold braided metal cable or other high-strength wire for suspension mounting.
Cable exit
Route the Ethernet cable here to keep it flush with the microphone.
Screw holes (VESA MIS-B compatibility)
Use to attach the desk stand, the microphone stand mount, or other VESA MIS-B-compatible adapters.
Model Variations
SKU Description
MXA710B-2FT Black 2-foot microphone (60 cm)
MXA710W-2FT White 2-foot microphone (60 cm)
MXA710AL-2FT Aluminum 2-foot microphone (60 cm)
MXA710B-4FT Black 4-foot microphone (120 cm)
MXA710W-4FT White 4-foot microphone (120 cm)
MXA710AL-4FT Aluminum 4-foot microphone (120 cm)
Power Over Ethernet (PoE)
This device requires PoE to operate. It is compatible with Class 0 PoE sources.
Power over Ethernet is delivered in one of the following ways:
A network switch that provides PoE
A PoE injector device

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Cable Requirements
Always use Cat5E cable or higher.
What's in the Box
2-foot or 4-foot linear array microphone MXA710-2FT or MXA710-4FT
Wall-mounting bracket (2 or 4-foot) RPM710-2M or RPM710-4M
Hardware kit with:
Wall cover plate and screws (US and UK versions)
Mounting eyelet screws (2)
Washers for eyelet screws (2)
Cable ties (2)
RPM710-H
Reset Button
The reset button is behind the grille and can be pushed with a small paperclip or other tool. To access the button:
Find the end of the microphone that has the Shure logo printed on the side.
Find the left edge of the microphone light, which sits behind the grille.
Insert the paperclip into the grille hole that aligns with the left edge of the microphone light and the "S" of the Shure lo
go. Press and hold to reset the microphone. If you don't feel a button, try the grille holes below and around the first one.
You may need to try a few different holes to press the reset button.

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Reset Modes
Network reset (press for 4-8 seconds): Resets all Shure control and audio network IP settings to factory defaults.
Full factory reset (press for more than 8 seconds): Resets all network and configuration settings to the factory defaults.
Installation Guide
Choosing Where to Install the MXA710
The MXA710 is an extremely versatile microphone. You can install it in many places in a conference room and easily get good
coverage for all talkers.
MXA710-2FT MXA710-4FT
Room size Small to medium Medium to large
Maximum number of lobes 4 8
Recommended distance from talkers 2 to 16 feet 4 to 20 feet
Best Practices for Installation
Before installing, open the microphone's coverage map in Designer. Look at the 4 device installation templates to under
stand how the lobes behave when you move them around and use different widths. Lobes also have Autofocus technolo
gy, which fine-tunes each lobe position in real time, even if meeting participants lean back or stand up. Templates are
available for:
Wall horizontal
Wall vertical
Ceiling
Table
Measure your space and make sure that all talkers will fit in the microphone's coverage area.
Coverage also depends on your room's acoustics, construction, and materials. Take these into consideration when plan
ning coverage.
Don't place the microphone behind obstructions. Keep the microphone's grille at least 36 inches away from any occupan
cy sensors.
Plan for any future coverage needs.
Ways to Install the MXA710
Accessory Install location Other hardware required?
Wall-mounting bracket Wall Drywall mounting screws and anchors
Display mount kit Attach to display mount
Peerless Universal Sound Bar Kit,
Chief Thinstall Center Channel Speaker
Adapter, or other similar adapter with
VESA MIS-B compatibility
Suspended Cable Ceiling
Braided metal cable
Hardware to attach cable to ceiling or
A710-TB Tile Bridge

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Accessory Install location Other hardware required?
A710-TB Tile Bridge Drop ceiling tile A710-TB Tile Bridge
A710-FM Flush Mount Table, wall, or hard ceiling No
A710-MSA Mic Stand Accessory Mic stand Mic stand
A710-DS Desk Stand Credenza or other flat surface No
Suspending the Microphone from the Ceiling
To get started, you will need:
2 mounting eyelet screws
2 washers
Braided metal cable or high-strength wire*
Hardware to attach cable to ceiling*
Place the washers over the microphone's mounting holes and attach the eyelet screws to the microphone.
Attach the mounting cables to the eyelets.
Attach the cables to the ceiling using the appropriate hardware.

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* Not included
Shure also sells the A710-TB tile bridge, which attaches to the microphone's screw holes like the suspension cable in step 1
above. Use the hardware included with the tile bridge to attach to the microphone.
Installing the Wall-Mounting Bracket
You can mount the bracket directly over a junction box, or at any other cable exit on the wall. The bracket works positioned ver
tically or horizontally.

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To get started, you will need:
Wall-mounting bracket
Cover plate (US or UK) and screws (if using)
4 drywall anchors and screws
Screwdriver
Drill
Cat5e or better Ethernet cable
If you're mounting over a junction box, remove the existing cover plate.
Position the wall-mounting bracket. You can mount it vertically or horizontally on the wall.

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Using a pencil, mark the wall for the position of the drywall anchors and screws. If you're installing over a junction box,
balance the bracket with 2 screws above the box and 2 screws below it.
Remove the bracket and drill the holes for the drywall anchors. Install the drywall anchors.
Place the bracket on the wall and insert the drywall screws into the anchors to secure the bracket.
Thread the Ethernet cable through one of the large openings in the bracket. If you're mounting over a junction box,
thread the cable through the provided cover plate and install the cover plate over the bracket.
Connect the Ethernet cable to the microphone. Align the holes on the back of the microphone with the raised posts on
the bracket and slide the microphone into the bracket until it clicks into place.
To remove the microphone, press the tab at the top of the bracket with a screwdriver or other tool and slide the micro
phone up.
Other mounting options:
Shure also sells the A710-FM flush mount kit, which attaches to the microphone's mounting keyholes like the wall bracket in
step 7 above.
VESA MIS-B Compatibility
The 4 screw holes (for M4 x 10 mm screws) on the bottom of the microphone are compatible with VESA MISB mounting prod
ucts, such as the Peerless Universal Sound Bar Kit or the Chief Thinstall Center Channel Speaker Adapter.
Covering the Microphone with Fabric
In certain installations, covering the microphone or the mounting hardware with fabric may be desirable. Shure has tested the
acoustic performance of this microphone with some fabrics from Guilford of Maine and Kvadrat.
In our tests, there was little effect on the microphone's acoustic performance if the fabric met one of the following specifica
tions. To cover the microphone, the fabric should meet at least one of these specifications:
Specific airflow resistance of ≤254 Pa*s/m (Pascalsecond per meter)
Any Guilford of Maine fabric with ≥0.95 NRC (noise reduction coefficient) rating
These are examples of fabrics that met our specifications at the time when Shure evaluated fabrics: Guilford of Maine's Bee
Have, and Kvadrat's Ginger, Mi Casa, Casita, and Time.

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For best results:
Use only 1 layer of fabric over the microphone or mounting hardware.
Always confirm the fabric's acoustic specifications and testing process with the fabric manufacturer. Shure doesn't keep
track of any changes in fabric specifications.
Controlling Devices with Shure Designer Software
To control this device's settings, use Shure Designer software. Designer enables integrators and system planners to design au
dio coverage for installations using MXA microphones and other Shure networked devices.
To access your device in Designer:
Download and install Designer on a computer connected to the same network as your device.
Open Designer, and check that you’re connected to the correct network in Settings.
Click Online devices. A list of online devices appears.
To identify devices, click the product icon to flash the lights on a device. Select your device in the list and click Config
ure to control device settings.
Learn more at shure.com/designer.
You can also access basic device settings using Shure Web Device Discovery. Full control is available in Designer.
How to Adjust Microphone Coverage
To control microphone coverage, use Designer. Microphone coverage is at the location level, meaning that there is one cover
age map for all microphones in a location.
Go to [Your location] > Coverage map.
Drag your microphone onto the coverage map if it isn't there already. The first time you do this, you'll be prompted to
choose an installation orientation. There are 4 options:
Wall horizontal
Wall vertical
Ceiling
Table
These coverage templates are designed and tested to fit most common installations.
Adjust each lobe's width (narrow, medium, or wide) and position as needed in the Properties panel. Adjust the
microphone's position and orientation to match your room's layout.
Listen to each of your microphone's channels and adjust the lobe position, width, and gain as needed.
The solid blue line in each lobe represents where the coverage is the strongest. The edge of the blue coverage area for
each lobe represents where the lobe's sensitivity reaches -6 dB.
Autofocus technology fine-tunes each lobe position in real time, even if meeting participants lean back or stand up.
Tips for Great Coverage
Click and drag lobes to change their position.
Select the microphone and go to Properties > Position to change the installation type.
Lobes can cover 1 talker or many talkers depending on width. Test and listen to your settings, and adjust as needed.

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Ceiling installations: For best coverage, avoid using narrow lobes.
Lobes are bidirectional in some positions because of the microphone's pickup pattern.
MXA710 Coverage Examples
Use these images to understand how the coverage patterns work in different installations. Always listen to lobes as you move
them into position. Have someone talk from each lobe position to make sure that you have good coverage.
Wall Vertical (2-foot microphone)
1 lobe. Go to Open side view to adjust the vertical angle.

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Wall Horizontal (4-foot microphone)
3 lobes

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Ceiling (2-foot microphone installed flush with ceiling)
3 lobes. Some are bidirectional in certain positions.

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Table (2-foot microphone)
3 lobes. Some are bidirectional in certain positions.

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Using Autofocus to Improve Coverage
This microphone uses built-in Autofocus technology to fine-tune each lobe's position in real time, even if meeting participants
lean back or stand up. You'll see the lobes moving in Designer's coverage map as participants shift positions. Autofocus only
responds to in-room sound sources.
For best results with Autofocus, always route a reference source to the microphone's AEC Reference In channel. Even if you're
only using direct outputs from the microphone and a different DSP, route a reference signal to the microphone's AEC Refer
ence In channel to take full advantage of Autofocus.
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